Innotock
2023
UI Designer
The main objective of this project was to design a user interface (UI) for a web platform that would integrate a complex business model: the sale of a main product with three associated subscription levels, as well as a section for the sale of independent courses. My work focused on creating a coherent visual system that would unify all these services under a single brand. The challenge was to establish a clear visual hierarchy and comprehensive style guide that would ensure a smooth and engaging user experience, demonstrating my ability to approach projects with multiple service flows in a professional and creative manner.
This project has succeeded in establishing a robust and consistent user interface that reflects the complexity of the company's business model. The experience allowed me to test and refine a crucial skill: accurately translating a client's aesthetic concepts into actual visual components. Although the website is no longer active, the work done serves as a showcase of my ability to turn abstract ideas into functional and attractive visual solutions.
